Graphic Design encompasses designing business stationery, brochures, flyers, posters, catalogues, and so on. Red Planet Design understands that promotional materials must have certain elements to be effective as a sales tool.

What’s important in Graphic Design?

Being well-versed in the modern design ethos, Red Planet Design can bring a fresh look to your Logo and branding, better capturing your organisation’s real essence.

We work within rules of page balance, colour, consistency, and style. We understand that colours have different weights, and a viewer’s overall perception of the company results from the use of colour, typeface, words, and imagery.

Working with a Copywriter with a seasoned eye for detail, your Designer creates the artwork, keeping in mind what the printed piece must deliver. Naturally we strive for a clean, modern look that is attractive to the eye and easy to read.

Our Process:

The Designer will see or talk to the client and take a brief on what will be in the brochure and its purpose. After we know your needs and have clarified the cost with you, the designer will work on different layouts to suit your branding and the material theme.

The Copywriter, if needed, will ask you questions about your target market, selling points and benefits. Both professionals work hard to get the right attraction and response indicators, so that your brochure or catalogue will be a valuable sales tool.

A – Attention (first you must get the attention of a prospect)

I - Interest (then you incite interest in your solution)

D – Desire (then create desire in the person to get that solution above all others – its based on emotion)

A – Action (ask for their contact or to order in a limited time-frame)