Why Use Red Planet Design for your Small Business Website?
First of all, an attractive website and well-written content speaks of your professionalism. A Red Planet Design website infuses the look and feel of your business and brand, is user-friendly, and makes customers feel welcome.
Secondly, our web designs for small business are built to be search engine friendly. More content means more chances of it being found when a prospective customer searches for your particular services.
A Website Tailored to your Business
We listen to what you need in a website and what goals you want to achieve.
Running a small business is challenging and busy, and that’s why a fully functional website is for you. Many prospective customers do a search online, to assess which business to use. So if you have a dynamic, helpful, and easy to use website… it attracts these people to your business, and not your competitors.
At Red Planet Design, we’re expert at designing custom websites, business starter websites, and online stores. But we wanted a way to help business owners achieve a professional, creative, and market-savvy result – at around half the cost of a full custom website design.
Key Features for Small Business Websites
As a small business, your website is not built just to look great (although it will), it is there to drive leads and revenue into your business. So let’s discuss the functionality that will achieve this outcome.
Header or Banner slide shows: A great way to feature your products/promotions. With moving transitions, this function adds a modern eye-catching element to any website.
Modify Text and Images: Built-in text editor, with a HTML checker. The Media Manager lets you quickly add and re-size photos, videos, or images.
Complete multimedia support: Photos, Videos, Music, YouTube video, Flash video, PDF Files, External Page links, all can be included onto your website.
Blog: News & Article Publishing: Publish web content immediately or on a scheduled basis. Sidebar streaming to have recent information snippets automatically shown on other pages of your website (e.g. recent posts).
Files and Links: Add files for download: PDFs, Office Documents, or downloadable images. Create lists of links. Link to other pages in your site, other websites, or external media streams or podcasts.
Web forms: Add any kind of web forms to any page, e.g. contact forms, registration forms, surveys. We will set up these initially to your needs. To limit spam, all forms feature an in-built captcha code.
Search Engine Optimisation (SEO) tools: Every page, blog post and event has a unique keyword-rich URL (e.g. ./roof-plumbing-services.html) – recommended by SEO professionals. Site Map is automatically generated. Meta Tags: Set titles, descriptions and keyword tags for each page.
Website Traffic Stats: Track who’s visiting your site and where they are coming from. Free set up of advanced reporting with Google Analytics. Setting up or optimising your Google Places account – a great way for people to find you locally.
Social Media: Setting up of Facebook, Twitter and LinkedIn accounts as needed (not including custom backgrounds). Integration is very important for search rankings in these socially modern times. Automation of all new posts straight to these social network accounts through one portal.
YouTube or Vimeo videos: Having Video on your site is a great marketing tool. Feature any online video on a specific page or all site pages, along with explanatory text. Vimeo is great for that clean look video, used for presentations or tutorials.
Additional Options available:
Web Content Editing: Our in-house copywriter can assist you by either writing your content, or editing what you already have, to ensure you present your best. Importantly, your content will be written in a search-engine-friendly manner so as to achieve more search engine results with your keywords highlighted.
Calendar & Events: Add recurring events simply and easily. Events can be shared right from the calendar itself.
Further Key Benefits of a Small Business Website
A professional website, designed well, can also reduce advertising costs. Unlike regular print media and radio, you get a lot of client attraction results, ongoing, for very little outlay.
Red Planet Design will create a strong online identity for your small business. Now you can finally get a website that reflects the look and branding of your business – without breaking the bank.
